Audet & Partners, LLP is investigating claims as part of a new Lenscrafters Accufit Lawsuit that Lenscrafters falsely advertised its Accufit technology as a system able to produce eyeglasses of superior quality.  Recent studies suggest that although Lenscrafters may have a measurement system able to measure one’s eyes five times more accurately than traditional methods, there is no evidence that the company is able to replicate this accuracy in its manufacturing process.

Thus, it appears likely that a significant number of customers were duped into paying a premium for Lenscrafters’ Accufit lenses that were, in fact, no more accurate than lenses used in lower-priced eyeglasses.

Lenscrafters, a company with over 950 stores in the United States and $1.3 billion in Sales in 2013, has seized on its Accufit technology as a central component of its marketing in recent years, including television, online, and in-store promotional campaigns.  Unfortunately, expert analysis of Lenscrafters’ methods suggests that the company’s manufacturing process is no more effective in ensuring accuracy than the standard ruler measure employed for decades.

If you have purchased eyeglasses from Lenscrafters, and in doing so relied on the company’s representation of Accufit as a superior process that would ensure more accurate vision, you are urged to contact a false advertising class action attorney at Audet & Partners, LLP for a free, confidential case evaluation.  You can contact us either by completing and submitting the inquiry form on the right side of this page, or by giving us a call at (800) 965-1461.